Employees

Marketers; here’s the guide to select the best marketing platform:

Marketing experts of every organization need a useful and powerful marketing solution which makes their work easy. A topnotch marketing program will help marketing specialists to make and execute their marketing plans. Also, in order to make their campaigns a lot more successful, marketing experts require some or the other marketing program. Hence, if you are also looking to get a marketing program for yourself, here’re some tips to make the right choice:

  • Go for an all-encompassing marketing program

Marketing is a very broad term and it consists of plenty of different activities. Thus, a marketing program should be able to help you plan and execute a wide variety of marketing strategies. These days, email marketing and social media marketing are considered two of the top marketing techniques. Thus, make sure that your marketing program is capable of helping you plan and execute email marketing, social media marketing and plenty of other different types of marketing strategies and campaigns.

  • Marketing program should allow performance analysis

One of the prime concern of every marketing specialist is the performance of their campaigns. Every marketing team wants their campaigns to perform nicely. However, at times the marketing campaigns do not perform the way marketing experts would have expected them to perform. Now, here, understanding the performance of the campaigns is important. Thus, the marketing program that you choose should be able to offer you useful performance insights. As such insights help the marketing teams to improve their marketing plans and campaigns.

  • The program should be capable of offering useful insights about the target audience

For every marketing expert, it is utmost important to understand the target audience. As only successful campaigns can be created when the marketing teams know who they are targeting. Thus, the marketing solution that you choose should be able to offer you useful information about the target audience. Starting from their interests, shopping behavior to their complete journey, marketers should be able to gather as many insights as they can. This data surely helps to create better and more powerful marketing campaigns.

For every marketing expert, it is very important to choose the right platform to plan, execute and measure their marketing campaigns. Thus, make sure you choose the platform wisely as the marketing platform which you choose will impact your performance in many ways.

 

RinkyMarketers; here’s the guide to select the best marketing platform:
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5 Career-Boosting New Year’s Resolutions You’ll Actually Want to Keep

New Year is here, and Jan is the perfect month to plan your resolutions. Though not all of us always make or keep all of our resolutions, as they say, it ‘try and try till you succeed’. So, if you want to make resolutions to boost your career, here’re a few suggestions:

  • Learning is most important

The most important aspect of growth is learning. So, make sure you are learning new skills based on your career requirements. First, list down the skills that are important and figure out what all you want to learn. Then, allocate certain dates or months to specific dates and make a resolution that you will follow the timetable you have prepared. If you keep this resolution, then nothing can stop you from growing in 2019.

  • Stay abreast with the industry trends

Apart from learning new things, it is also important to make sure that you stay updated with the latest happening in your field. This is a very important element of growing professionally. Staying updated will not only help you to learn new things, but it will also help you to enhance your skillset. Also, you will find it easy to move up the ladder or get better career opportunities.

  • Make sure you set your goals

Goal setting is the first step of success. Only when you know what your goals are, you can work to achieve them. Thus, make sure that you not only set short term and long term goals but also strategize ways to achieve them. A goal can be anything like completing your current project before time or something like purposefully opting for a new and exciting project.

  • Work on non-technical skills

No matter how much we work on our technical and core job skills, at the end of the day, every job demands some key personal or non-technical skills as well. For example, something like analytical skills or communication skills may not be a part of your core job skills but quite important. And, working on such skills might really help you grow leaps and bounds.

  • Not to ignore your wellbeing

Stress is so common these days, thus, it is extremely important to make sure that you make wellbeing your priority as well. One has to be fully fit in order to become successful. Thus, make sure you make and keep a resolution to take care of your wellbeing as well.

Resolutions are important and quite useful. So, if you want to boost your career in 2019, make sure you make and follow your personalized resolutions.

Rinky5 Career-Boosting New Year’s Resolutions You’ll Actually Want to Keep
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What to do when your boss is not happy with your work at all?

Everyone who is a part of a corporate environment wants to perform well so that he or she is able to get promotions and appraisals at the right time. Also, for an individual’s professional growth, it is utmost important to keep learning, growing and performing better. However, there are times when we give our 100%, but we are still unable to fulfill the expectations of the company or our boss. This is a stressful situation for any employee, but many us have faced it, and people who have overcome, have grown even beyond their own expectations. Here are a few things to consider if your boss is not happy with your performance:

  • Get some clarity

First of all, it is utmost important to get clarity about what is he or she disappointed with. If you are putting all your efforts, but still your boss is not happy with your performance, then first, get to the main problem area. This will only happen when you will interact with your boss. So, take the first step, and ask your manager what is that that you are doing incorrect and how can you improve your performance. If you are sincere and really want to improve then no boss will ever shy away from pointing out the problem areas. As at the end of the day, your manager will also like it if you will improve and grow.

  • Start learning and improving

If you get some inputs from your boss, then it is wonderful as you can straightaway start working on your skills. However, if you are awaiting your boss’s inputs, then, instead of wasting time, start preparing improvement plans for yourself. Your improvement plans can be related to your field of work or something else as well. Say, for example, if you want to switch your field, then it would be better to improve your skills with respect to the new field. Always remember that any type of learning will only help you to eventually grow and become better.

  • Stay as positive as you can

No matter how much you are disappointed with the constant feedback, it is extremely important to stay positive. As, only if you will stay positive, you will be able to learn and grow. Therefore, try to take every feedback in a positive way.

We all like to get praises from our bosses, but if we are getting feedbacks, then probably it is the right time to prepare strategies to improve our performance.

RinkyWhat to do when your boss is not happy with your work at all?
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How to plan ahead for the New Year?

New Year is around the corner. Most of us might have already started planning for the coming year. Some of us might have also set a few resolutions for the New Year. However, more than the resolutions, it is better to prepare plans for 2019. When it comes to the professional plans here’re a few things to consider:

  • Review the year gone by

The first step to start planning for the New Year is to assess the year gone by. Make sure you list down all your major achievements or even setbacks that happened in 2018. This will give a clear idea of ‘how’ actually 2018 was for you. Plus, this information will really help you to identify the pain areas of improvements. By proper analysis of 2018, you will be able to make ideal strategies to do better in 2019.

  • Make short-term plans first

After you are done analyzing the year gone by, start your prep for a fresh year. Start with writing down even the minutest of goals that you would like to achieve in the New Year. Something like, completing a new project on time or improving your communication skills, the goal can be anything. But, in order to achieve bigger things, start with smaller steps.

  • Allocate timelines to the goals if possible

The goals become a lot more achievable if we are able to allow certain timelines to the goals. Here, whether you have written down a short-term plan or goal or whether a long-term goal, it is always better to allocate some time limit to it. Allocation of a time limit will surely motivate you to achieve the goal faster. Also, the chances of completing the tasks or implementing plans become more if time limits are attached to them.

  • Draw the bigger picture

Writing down even the smallest of plans or goals is one thing, but at the end of the day, you should know what you want to achieve on a larger scale. Be it a job promotion, a switch to a different domain or anything else. You should always be focused on moving one step ahead in the New Year. So, make sure you realize what you want to achieve.

Setting goals and making plans is easier than implementing them or achieving them. Hence, make sure you strategize well to achieve all your aims in 2019!

 

RinkyHow to plan ahead for the New Year?
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3 Innovative ways to boost your productivity at work

All of us want to perform outstandingly at work so that we keep growing, both in terms of hierarchy as well as the paychecks. One of the most important things that lead to our professional growth is our productivity. Any career oriented individual would definitely want to be as productive as he or she can. As, high level of productivity is required to complete our tasks well on time, and to also prepare ourselves for the upcoming assignments. If you also want to boost your productivity, here are the top ways to do it:

  • Make a daily plan of work

Most of the times, we all know what all we have to work on the next day. Therefore, it is suggested to note down all the things that we have to work on, and then follow the list carefully. This will not only help you remember all that you want to do, but will also allow you to dedicate specific time to every task, and thus, divide your time efficiently. And, this streamlining of work is definitely going to amplify your productivity.

  • Avoid multitasking

Though many of us think that by multitasking we would be able to work on plenty of things together, and this will boost our productivity. However, that is not completely true. Most of the times, if we multitask, we often end up spending more time even on the smallest of activities. Therefore, it is better to focus on one thing at the time and complete it efficiently before moving to the next one.

  • Write down your goals, and read them daily

You should always know why you are working and what you want to achieve. This will always keep you focused and determined to work. When you are aware of your aims and objectives, then you automatically get driven to work better. Whether it is the short-term goal of completing a current project or a long-term goal of moving up the corporate ladder, you should always remind yourself of what you are working for. This is something that will keep you boosted to perform your tasks.

If you want to grow professionally then it is extremely important to be highly productive. As employees who are high productivity are valued dearly by the companies. Also, high productivity is always going to personally benefit in many ways as well.

 

 

 

Rinky3 Innovative ways to boost your productivity at work
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How to deal with a boss who doesn’t value time?

In a corporate setup, we all are supposed to directly or indirectly report to a manager or a leader. In most of the cases, your immediate supervisor is responsible for making sure that the team is able to deliver results on time. But, what if your immediate manager is not at all serious about his position? What if he or she is always procrastinating? Don’t you think this will impact your performance in a way or no? Don’t you think it will have a negative impact on the team? Well, yes, definitely it will have. But, as they say  ‘you can’t change your boss’, so here some steps to deal with him or her without affecting your performance:

  • Try and stay calm

No matter how irritated you are with your manager’s behavior, you simply can’t be rude or arrogant with him or her. After all, we are all responsible for our actions and activities. So, try and stay calm and also positive. At the end of the day, if you are doing your work rightly, no one would be able to question you. Simply, because you will have a genuine answer to give when someone will point out your commitment levels. So, make sure you are on-time with your deliverables.

  • Talk to someone higher up if needed

Though, to an extent, you would be able to handle this situation on your own by doing your work correctly. Also, if your boss won’t be able to deliver work on time again and again then somebody will automatically question him or her. However, if the situation is becoming really tough to handle, and it has started to affect your performance as well then please go ahead and discuss it with someone higher than him or her. Just make sure that you convey your message in a positive manner.

  • Don’t learn from him or her

The worst that you can do for yourself is following him or her. Never do that! Instead, do the opposite! Always be punctual with your tasks, and maybe one day he or she might learn from you. Always refrain from spoiling your performance or reputation because of someone else. At the end of the day, you are getting paid for your work and he or she is getting paid for his or her work. So, make sure you are always honest with the company and your work!

Want to switch job? Check out these latest job openings: www.careermarshal.com 

 

 

RinkyHow to deal with a boss who doesn’t value time?
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How to say ‘No’ at work?

When we are working with an organization, we are assigned certain key responsibilities and activities that we are supposed to do. Those responsibilities or areas of function are decided at the time of joining only. But, we are all aware of the startup culture. We know that startups are all about multi-tasking. Also, when we enter a startup we should definitely expect work apart from our assigned job role or responsibilities as well. We know we have to be flexible. And, in a way this culture is as beneficial for the employee as it is for the company. As, working with different teams and working on different projects eventually helps a person grow both professionally and personally.

It’s okay to say no sometimes

There are certain times that some work assigned to us because of shortage of workforce, and we might not be interested in doing it. When this happens, we mostly think that as an employee, we are entitled to say yes to any work that comes our way. Also, we even think that by saying no, we might be disappointing our manager, and no one likes to do that.

Now here, you really need to take some time off to talk to yourself. Just ask yourself whether you would be happy doing it or not. If the answer is no, then there’s no point doing anything extra without will. It is not going to help you get anything. Instead, you would be only stressing yourself. Also, doing something against the will will only aggravate the already stressful environment.

Don’t be scared

Now that you have made up your mind to not do the task which you are not happy doing, the next step is to convey the message. First of all, always remember that no matter what, you just cannot be rude to your manager. So, make sure you hold on to your agitation, and politely convey the message. Also, be prepared to listen something that you won’t like. But, don’t be scared to, instead, calmly listen, apologize and move on. In a while, your manager will understand you and the reason of saying no.

That’s true that we are paid for working for a firm, but at the end of the day, the company is also getting benefited by our hard work and dedication. So, don’t be burdened by any situation that lowers your self-confidence, instead use your brain to tackle it well!

RinkyHow to say ‘No’ at work?
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Take a Break! Nobody’s complaining!

Almost all of us who are working in the corporate sectors keep complaining about our monotonous lives. Though, there is no doubt about the fact that working in a corporate sector has its own perks as well. But, at the end of the day, it is also true that the 9-5 jobs do become a little monotonous at times. Therefore, there is absolutely nothing wrong in taking a break. Well, you may choose to go on a vacation on a break, enroll yourself in any course or simply relax at home. The choice is yours, but it is absolutely fine to take a mini break to rejuvenate yourself.

Listed below are a few reasons to take a mini break immediately:

  • Holidays are always rejuvenating

One of the top reasons to take a break is to enjoy a revitalizing vacation with your friends or family. Plan a holiday and enjoy some moments of fun at a peaceful location. Roam around the hills all day long or sprawl on the beach-bed. Just do anything that you like on a break from work. You may even choose to enjoy calm spa sessions in a beautiful place. And, once you are back to work after a wonderful vacation, you will surely be more motivated and zealous.

  • For your family

We often forget to give time to our families because most of the times our work keeps us busy. But we forget that family time is equally important as well. Therefore, there is nothing wrong in taking a mini break from your work to spend some time with your family.  Also, family time with you will not only delight your family members but it also make you happy. So don’t think twice before taking time-off just to enjoy some memorable moments with your friends and family.

  • To boost your productivity

Can a mini break from work improve your productivity? Yes. It can. Mini breaks are necessary to free up the mind from stress. A few days away from the busy work life and the chaos is a great idea to refresh the mind. And, in turn it helps you to invigorate yourself so that you come back with full force. So whenever you feel extremely bored or stressed, it is always advisable to break free for a few days!

All geared up for a mini break? If yes, then start exploring your favorite places to see now!

 

 

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Is communication a key to a successful professional life?

‘Good communication skills’, this is indeed one of the most common qualities listed on everyone’s resume. Also, it is even listed on various job posts. When it comes to people specifically in communications department or people dealing roles, this quality does seem to be important. But, do you think it is ‘Good communication skills’ play a role in other field of work as well? Well, yes it does. Here’s how:

  • Communication is the key for a successful boss-employee relationship

Communication is the backbone of every professional relation, even the one that you share with your immediate manager. Therefore, it is utmost important to make sure that you interact well, and on a constant basis with your boss. This will not only make the process of work a lot smoother, but will eventually help you in performing better as well. Simply, because you will be able to understand your boss’s expectations better.

  • Communication helps develop a stronger bond with the team

Ultimately, you don’t just have to work with your boss only, in fact, you also have to work with your team. Therefore, do not underestimate the importance of communicating well with your teammates. This will not only strengthen your relationship with your team, but will also help you to understand everyone’s role better. This will even improve the sync between you and your teammates.

  • Good communicators are always up for presentations

Presentations and meetings have become an important part of a professional life. Hence, if you are a master communicator, you would love to take over the charge of any presentation or a project meet as well. This will not only help you to get brownie points from your manager, but will also help you to get more confident.

Communication is indeed a key quality that every professional should try and possess. It is not that you have to well verse with your English language only. In fact, being a good communicator means, you are able to put across your view point without hassle. Also, you are able to build stronger relations at work. Therefore, never ever underestimate the power of communication and if you aren’t a good communicator, try to be one with continuous practice. Always remember, practice is important when it comes to improving your communication skills. Also, never hesitate to seek help from the experts to improve your communication skills.

 

RinkyIs communication a key to a successful professional life?
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How to stay focused in a buzzing office environment?

Whenever we hear the term ‘office’, generally an image of a few set of employees dressed in formals, with laptops/computers working seriously pops up in our head. But, are all offices the same? Not really. Every office has its own persona. Some offices are more chirpy and busy than the other ones.  For example, if we talk about the environment of an AD agency or a BPO, the environment is completely different from an IT firm. Though, interactions are important part of a positive work environment, but at times it becomes a little tough to concentrate when the office is very noisy.

Steps to stay focused in a buzzing office environment:

  • Make a To Do List

Making a to-do list is a fantastic habit formation activity. It’s not only good to stay focused in a busy office environment but otherwise as well. However, if we specifically talk about the noisy office environments, making a list is an awesome way to keep an eye on the things that you are supposed to accomplish. The list will not only remind you about your important tasks, but it will also motivate you to work on your tasks on time. It is a great way to stay distracted from the noise.

  • Find your ‘silent space’

When it comes to working on some specific activities which require some bit of calmness, it is important to find a silent space for your work. Any meeting room that’s empty or a corner that is less noisy will be perfect for such kind of work. Because, there are certain activities which require a little more concentration and these spaces allow you to concentrate more.

  • Keep your goals in mind

One of the other fabulous ways of staying focused is by reminding yourselves of your goals. Your goals can be specific to your work or generally career wise as well. If you know what you want to achieve it is easy to attain and no noise can ever distract you. Therefore, make sure you keep reminding yourself of your aims.

Every office has its own environment. But, at times, too much buzz becomes distracting for the employees. Therefore, it is also important to maintain certain decorum to make sure that all the employees feel comfortable. At the same time, if a particular employee is only finding it difficult to focus, then it is advisable to follow the steps listed above.

 

RinkyHow to stay focused in a buzzing office environment?
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